How can Unified Communications Help Growing Businesses?
Unified Communications is a term that has been used frequently in the business world in recent years, and this technology is becoming even more commonplace following the rise of remote working that we have seen in the past year. When Unified Communications is pitched to businesses, there is often a focus on marketing it to big multi-national companies who need it to keep in touch across many different locations. This is a fantastic benefit and UC is a great enterprise solution, but at Berry we’d like to do something different.
In our mind, small and growing businesses have a massive amount to gain from UC, especially in the increasingly digitised working environment that we are all working in right now. The benefits of UC come from three key areas; collaboration, preventing missed calls and facilitating remote work. We believe that the improvements in these areas brought about by adopting a UC system can make a massive difference for small businesses, so here is our guide to how UC can help growing teams.
How can Unified Communications improve collaboration in my business?
Promoting a better sense of collaboration among teams is arguably the greatest strength of UC platforms. They have a variety of features that allow colleagues to better work together and stay in touch. Presence features allow you to see which of your team are online at any given time; this service can be incredibly useful to a variety of customer facing roles. If you need information from a colleague quickly, then this service allows you to see exactly who is available to help. Presence also has a general utility for creating a more team-focused atmosphere; you can now reliably get in touch with a colleague without having to worry if they are occupied.
The versatility that a UC system provides stems from the amount of communication services it bundles into one. Using UC, you can reliably get in touch with your team through voice, video or instant messages. This means no matter the degree of collaboration you need, it is always accessible. If you just need a question answered quickly, send a message, or if you need to have a meeting with your entire team, a video conference could be for you.
How can Unified Communications stop me from missing calls?
We understand that missing a customer when they phone in can be a disaster for many small businesses, especially where every customer is vital, such as real estate. UC systems provide simple call handling features that mean no matter when a customer calls, or where your team are working from, their calls don’t go unanswered.
Features such as click-to-call enable working in far more efficient ways. You can get in touch with customers far quicker using UC, meaning there is less chance of anyone falling through the cracks. Helpful call statistics also let you see exactly who called when. This lets your team check their work and find out if they have missed any calls, so you can either call the customer back, or refine your team’s processes so it doesn’t happen again. The features of UC exist to create a holistic customer service tool that keeps all of the useful functions you need in one place.
How can Unified Communications help remote workers?
Working from home has become the norm for most teams. At least some of our working week is usually spent working remotely, but many teams do not have an adequate communication system to support this. Unified Communications was built with exactly this in mind; it is designed to allow seamless collaboration no matter how far away its users are.
The ability to access the same range of communication tools that you would have in the office whilst working from home can be truly invaluable. When employees don’t have access to video conferencing whilst working remotely, it is incredibly easy to end up feeling isolated, leading to staff morale and productivity dipping dramatically. UC lets you access all of the services you need, whilst being simple to use for even the most technically challenged among us.
There is also the matter of equipment. Previously, remote working was unattainable for many businesses due to the amount of equipment that was bound to the office. Whether it was PCs, heavy on-premise phone systems or other specialist hardware, it was a real challenge. UC completely negates this by operating at its best on any device of your choice. From your PC to your laptop, tablet or mobile, you can access all of the solutions that you need with ease.
We hope this guide has shown you exactly where the utility of Unified Communications can benefit your team. No matter the scale of your operation, this service has the utility to better shape the way you work, allowing for a more productive and collaborative environment throughout your business.
If you are interested in UC or any of our other services, call us on 0330 222 0332, or if you are interested in a new business phone system, check out our VoIP system builder and find the solution that works for you.